To best understand the capabilities of Syptus CMP, it is best to start with setting up of a simple Campaign which consists of the following steps
- Define your offering
- Configure the basic campaign
- Add new Asset
- Setup auto-promote
Steps 1/2 are one time activities. 3 will need to be performed for as many content assets you want to generate. Step 4 is fully automated in which content is automatically promoted on select social channel profiles. With this background, Marketers can focus almost solely on Step 3 without having to worry about how the content will be promoted to the right audience.